--- title: "AlphaLoops for Microsoft Dynamics 365 — Seller Integration" description: "Find motor carriers in AlphaLoops and push them to Dynamics 365 accounts and contacts. Power Automate connector, two-way sync, full FMCSA profile." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "WebSite", "name": "AlphaLoops", "alternateName": [ "AlphaLoops.com", "Run AlphaLoop" ], "url": "https://runalphaloops.com/" }, { "@context": "https://schema.org", "@graph": [ { "@type": "WebPage", "@id": "https://runalphaloops.com/integrations/dynamics#webpage", "url": "https://runalphaloops.com/integrations/dynamics", "name": "AlphaLoops for Microsoft Dynamics 365 — Seller Integration", "description": "Find motor carriers in AlphaLoops and push them to Dynamics 365 accounts and contacts. Power Automate connector, two-way sync, full FMCSA profile.", "isPartOf": { "@type": "WebSite", "name": "AlphaLoops", "url": "https://runalphaloops.com" }, "mainEntity": { "@id": "https://runalphaloops.com/integrations/dynamics#integration" }, "about": [ { "@id": "https://runalphaloops.com/integrations/dynamics#crm" }, { "@id": "https://runalphaloops.com/integrations/dynamics#integration" } ], "breadcrumb": { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Integrations", "item": "https://runalphaloops.com/integrations" }, { "@type": "ListItem", "position": 2, "name": "Microsoft Dynamics 365", "item": "https://runalphaloops.com/integrations/dynamics" } ] } }, { "@type": "SoftwareApplication", "@id": "https://runalphaloops.com/integrations/dynamics#integration", "name": "AlphaLoops for Microsoft Dynamics 365", "applicationCategory": "BusinessApplication", "applicationSubCategory": "CRM Integration", "operatingSystem": "Web (Power Automate connector for Dataverse)", "softwareRequirements": "Microsoft Dynamics 365 Sales, Customer Service, or Customer Engagement on Dataverse", "description": "Power Automate connector that pushes motor carrier records from AlphaLoops into Dynamics 365 as Accounts and Contacts in Dataverse. Bi-directional sync flows opportunity stage, account ownership, and engagement activity back to AlphaLoops. Available in commercial, GCC, and GCC High environments.", "url": "https://runalphaloops.com/integrations/dynamics", "provider": { "@type": "Organization", "name": "AlphaLoops", "url": "https://runalphaloops.com" }, "isRelatedTo": { "@id": "https://runalphaloops.com/integrations/dynamics#crm" }, "offers": { "@type": "Offer", "price": "0", "priceCurrency": "USD", "url": "https://runalphaloops.com/pricing", "availability": "https://schema.org/OnlineOnly" }, "featureList": [ "Push motor carriers to Dynamics 365 as Account and Contact rows in Dataverse", "Power Automate connector with Azure AD / Entra ID authentication", "Dedupe by DOT, websiteurl, and MC number against existing Dynamics 365 accounts", "Column mapping for standard and custom Dataverse tables", "AlphaLoops columns trigger Power Automate flows, classic workflows, plugins, and business rules", "Bi-directional sync of Dynamics 365 account owner, opportunity stage, and engagement activity", "Available in commercial, GCC, and GCC High Microsoft cloud environments", "Support for model-driven apps and Power Apps custom configurations" ], "additionalProperty": [ { "@type": "PropertyValue", "name": "dot_number", "value": "al_dotnumber", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "mc_number", "value": "al_mcnumber", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "legal_name", "value": "name", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "domain", "value": "websiteurl", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "power_units", "value": "al_powerunits", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "telematics_platform", "value": "al_telematics", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "tms_platform", "value": "al_tms", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "basic_unsafe_driving", "value": "al_basicunsafe", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "fit_score", "value": "al_fitscore", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "risk_flag", "value": "al_riskflag", "propertyID": "dynamics365:account", "description": "Pushed from AlphaLoops to Dynamics 365 on account table" }, { "@type": "PropertyValue", "name": "contact_firstname", "value": "firstname", "propertyID": "dynamics365:contact", "description": "Pushed from AlphaLoops to Dynamics 365 on contact table" }, { "@type": "PropertyValue", "name": "contact_email", "value": "emailaddress1", "propertyID": "dynamics365:contact", "description": "Pushed from AlphaLoops to Dynamics 365 on contact table" }, { "@type": "PropertyValue", "name": "account_owner", "value": "ownerid", "propertyID": "dynamics365:account", "description": "Synced from Dynamics 365 back to AlphaLoops on account table" }, { "@type": "PropertyValue", "name": "opportunity_stage", "value": "stepname", "propertyID": "dynamics365:opportunity", "description": "Synced from Dynamics 365 back to AlphaLoops on opportunity table" } ] }, { "@type": "SoftwareApplication", "@id": "https://runalphaloops.com/integrations/dynamics#crm", "name": "Microsoft Dynamics 365", "alternateName": [ "Dynamics 365 Sales", "Dynamics 365 CRM", "Dynamics 365 Customer Engagement" ], "applicationCategory": "CRM", "operatingSystem": "Web", "url": "https://www.microsoft.com/en-us/dynamics-365", "provider": { "@type": "Organization", "name": "Microsoft Corporation", "url": "https://www.microsoft.com" } }, { "@type": "FAQPage", "@id": "https://runalphaloops.com/integrations/dynamics#faq", "mainEntity": [ { "@type": "Question", "name": "How does AlphaLoops handle duplicate accounts on push?", "acceptedAnswer": { "@type": "Answer", "text": "AlphaLoops dedupes against existing Dynamics 365 accounts on push using DOT number as the primary key, then websiteurl and MC number as fallbacks. When a match is found, AlphaLoops updates the existing account row's columns instead of creating a new one. Dedupe rules are configurable per environment." } }, { "@type": "Question", "name": "Which Dynamics 365 apps does the integration support?", "acceptedAnswer": { "@type": "Answer", "text": "Sales, Customer Service, and Customer Engagement on Dataverse. Field Service integration available on request. Compatible with model-driven and Power Apps custom configurations." } }, { "@type": "Question", "name": "Does AlphaLoops support custom tables in Dataverse?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. Map AlphaLoops fields to any custom table or column in your environment. Common patterns push to custom Carrier or Partner tables alongside standard Account and Contact tables." } }, { "@type": "Question", "name": "Can AlphaLoops columns trigger Power Automate flows or plugins?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. AlphaLoops columns behave like any other Dataverse column, so they can trigger Power Automate flows, classic workflows, plugins, and business rules." } }, { "@type": "Question", "name": "What security roles does the connector require?", "acceptedAnswer": { "@type": "Answer", "text": "Read/write on the tables and columns you select during setup. Admins typically grant the connector a scoped security role; least-privilege configurations supported." } }, { "@type": "Question", "name": "Is the connector available for GCC and GCC High environments?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. The connector is available in commercial, GCC, and GCC High Microsoft cloud environments. FedRAMP-compliant deployments supported." } } ] } ] } ] --- [![AlphaLoops](/lovable-uploads/AlphaLoops-Logo-2025_Black-Type_White-Background_3280x1024.png)](/) Products [ I Intelligence Win the deal — technology stack, growth signals & decision-maker contacts on 2.7M carriers. 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For risk & ops → ](/verify) One carrier data layer · 2.7M carriers [Explore the platform →](/product) [Solutions](/solutions) Sell into trucking [Telematics & ELD Telematics, ELD, dashcam & connected fleet sales ](/solutions/telematics)[TMS TMS sales, BD & RevOps ](/solutions/tms)[Fleet Payments Fuel cards, expense cards, AP & driver pay ](/solutions/fleet-payments)[Insurance Commercial auto, MGAs & trucking programs ](/solutions/insurance)[EquipmentNEW Truck & trailer dealers, OEMs & leasing ](/solutions/equipment)[FactoringNEW Freight factoring & working-capital lenders ](/solutions/factoring)[ComplianceNEW DOT compliance, safety & audit ](/solutions/compliance) Work with carriers [Broker Risk Fraud intelligence for brokers & 3PLs ](/solutions/broker-risk)[Carrier RecruitingNEW Source & onboard carrier capacity ](/solutions/carrier-recruiting) Why AlphaLoops One dataset, every freight buyer. 2.7M carriers profiled, refreshed daily Whoever you sell to or move freight with, it's the same source of truth — synced to your CRM. [Book a demo](/contact)[View all solutions → ](/solutions) [Integrate](/integrations) [ Salesforce AppExchange managed package · push to Account, Lead, Contact ](/integrations/salesforce)[ HubSpot Managed app · push to Company and Contact with associations ](/integrations/hubspot)[ Microsoft Dynamics 365 Power Automate connector · push to Dataverse Account and Contact ](/integrations/dynamics)[ n8n Verified community node · AI agent workflows ](/integrations/n8n)[ MCP Server Hosted Model Context Protocol · Claude, Cursor, Windsurf ](/mcp) [All integrations →](/integrations) [Pricing](/pricing)[Research](https://research.runalphaloops.com) [What's new](/whats-new) [ Carrier Benchmarks NEW Carrier safety grades built on actual peers ](/whats-new/carrier-benchmarks-carrier-safety-grades-built-on-actual-peers) [All updates →](/whats-new) [Log in](https://alphafreight.runalphaloops.com/login)[Sign up](https://alphafreight.runalphaloops.com/login?mode=signup)[Book a demo](/book-a-demo) [Back to integrations](/integrations) ALPHALOOPS FOR MICROSOFT DYNAMICS 365 A + D365 LIVE · BI-DIRECTIONAL SYNC # Find carriers in AlphaLoops. Push them to Dynamics 365. AlphaLoops profiles every motor carrier in America (2.7 million of them). Your sellers filter, list-build, and push the carriers and contacts they want into Dynamics 365 as accounts and contacts in Dataverse. Full FMCSA profile, technology adoption, fraud signals, and verified decision-makers populate as columns. Power Automate connector handles the integration. Bi-directional sync keeps opportunity stage, owner, and engagement data flowing back to AlphaLoops. [Book a demo](https://app.apollo.io/#/meet/matt_fleming_ab9/30-min)[Talk to sales](https://app.apollo.io/#/meet/matt_fleming_ab9/30-min) NEW DYNAMICS 365 ACCOUNT REDWOOD MOTOR EXPRESS Created from AlphaLoops · 18429012 PUSHED BY MARCUS K · 4 MIN AGO +218 columns ACCOUNT COLUMNS DOT Number 1842091 MC Number 671820 Power Units 218 Telematics Omnitracs TMS McLeod LoadMaster Fit Score 94 · A-tier RELATED CONTACTS 4 NEW MR Marcus Reyes Director of Safety VERIFIED JK Jenna Klein VP Operations VERIFIED SECTION 02 · THE WORKFLOW ## The seller workflow in three steps Find motor carriers worth working in AlphaLoops. Push them to Dynamics 365. Work them in your existing pipeline. No CSV imports, no manual column mapping, no copy-paste. 1 ### Find carriers in AlphaLoops Filter the 2.7M carrier universe by tech stack, fleet size, BASIC pain, ELD revocation exposure, growth signals, geography, equipment, or any combination of 200+ fields. 2 ### Push to Dynamics 365 Select carriers and contacts, click "Push to Dynamics." Records arrive as accounts and contacts in Dataverse with relationships set. AlphaLoops handles dedupe and writes via the Power Automate connector. 3 ### Work in Dynamics, sync back Sellers work the new records in their normal Dynamics 365 Sales flow. Opportunity stage, account owner, and engagement activity sync back to AlphaLoops automatically. SECTION 03 · USE CASES ## How teams run AlphaLoops in Dynamics 365 PRIMARY WORKFLOW SELLER ### Push carriers and contacts into Dynamics 365 Sellers find carriers in AlphaLoops, build target lists by tech stack or fit score, and push selected accounts and contacts to Dynamics 365 with one click. The daily prospecting motion. SELLER · MANAGER ### Build lists, trigger business process flows Push filtered lists into Dynamics 365 marketing lists. Trigger business process flows or Power Automate flows on list entry to assign owners and enroll in cadences. OPERATIONS ### Auto-enrich existing accounts Existing Dynamics 365 accounts match against AlphaLoops. Missing data populates as columns. Use Power Automate flows and plugins to route by AlphaLoops fields. CUSTOMER SUCCESS ### Monitor risk signals on book of business Account managers see AlphaLoops risk signals on their assigned accounts: MC sales, ownership changes, OOS spikes, ELD revocation exposure. SECTION 04 · SETUP ## Configured and pushing in 30 minutes AlphaLoops integrates with Dynamics 365 through the Power Automate connector. Connect with Azure AD authentication, configure your column mappings, and start pushing. A ### Install the connector Install the AlphaLoops Power Automate connector from your tenant. Compatible with Dynamics 365 Sales, Customer Service, and Customer Engagement on Dataverse. B ### Authenticate via Azure AD Connect your AlphaLoops API key and authorize the connector against your Dynamics 365 environment. Permissions scoped per environment and per security role. C ### Map columns and start pushing Map AlphaLoops fields to your Dataverse account and contact columns. Sellers can push their first list within minutes of activation. AUTH: Azure AD / Entra ID PLATFORM: Power Automate · Dataverse APPS: Sales, Customer Service, Engagement SYNC: Bi-directional SECTION 05 · COLUMN MAPPING ## AlphaLoops fields populate as Dataverse columns 28 default fields map to Account and Contact columns on push. Custom column mapping supported for any AlphaLoops field. ALPHALOOPS FIELD DATAVERSE COLUMN TABLE DIRECTION dot\_number al\_dotnumber account → push mc\_number al\_mcnumber account → push legal\_name name account → push domain websiteurl account → push power\_units al\_powerunits account → push telematics\_platform al\_telematics account → push tms\_platform al\_tms account → push basic\_unsafe\_driving al\_basicunsafe account → push fit\_score al\_fitscore account → push risk\_flag al\_riskflag account → push contact\_firstname firstname contact → push contact\_email emailaddress1 contact → push account\_owner ownerid account ← back opportunity\_stage stepname opportunity ← back \+ 14 MORE COLUMNS · CUSTOM MAPPING AVAILABLE FOR ANY ALPHALOOPS FIELD SECTION 06 · CUSTOMER ## Carrier intelligence inside Dynamics 365 FORTUNE 500 ENTERPRISE CARRIER UNDER NDA A Fortune 500 motor carrier uses AlphaLoops inside Dynamics 365 to power their carrier partner and shipper customer programs. Account managers see full FMCSA safety profiles, technology adoption, fraud signals, and decision-maker contacts on every record in Dataverse without leaving the application. The Power Automate connector handles continuous bi-directional sync. Account ownership, opportunity stages, and engagement activity flow back to AlphaLoops so the team's worked accounts stay reflected on both sides. New target accounts get pushed from AlphaLoops directly into the carrier's environment with full enrichment populated on arrival. SECTION 07 · FAQ ## Frequently asked questions ### How does AlphaLoops handle duplicate accounts on push? ### Which Dynamics 365 apps does the integration support? ### Does AlphaLoops support custom tables in Dataverse? ### Can AlphaLoops columns trigger Power Automate flows or plugins? ### What security roles does the connector require? ### Is the connector available for GCC and GCC High environments? ## Push your first carriers in 30 minutes. Motor carrier intelligence inside Microsoft Dynamics 365. [Book a demo](https://app.apollo.io/#/meet/matt_fleming_ab9/30-min)[Talk to sales](https://app.apollo.io/#/meet/matt_fleming_ab9/30-min) HELLO@RUNALPHALOOP.COM [ALPHA LOOPS ](/) Carrier intelligence and verification for freight — built on every motor carrier in America. 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