--- title: "AlphaLoops for HubSpot | SDR Workflow Integration" description: "Find motor carriers in AlphaLoops and push them to HubSpot as companies and contacts. Two-way sync, custom properties, full FMCSA profile and verified contacts." lang: en json-ld: | [ { "@context": "https://schema.org", "@type": "WebSite", "name": "AlphaLoops", "alternateName": [ "AlphaLoops.com", "Run AlphaLoop" ], "url": "https://runalphaloops.com/" }, { "@context": "https://schema.org", "@graph": [ { "@type": "WebPage", "@id": "https://runalphaloops.com/integrations/hubspot#webpage", "url": "https://runalphaloops.com/integrations/hubspot", "name": "AlphaLoops for HubSpot | SDR Workflow Integration", "description": "Find motor carriers in AlphaLoops and push them to HubSpot as companies and contacts. Two-way sync, custom properties, full FMCSA profile and verified contacts.", "isPartOf": { "@type": "WebSite", "name": "AlphaLoops", "url": "https://runalphaloops.com" }, "mainEntity": { "@id": "https://runalphaloops.com/integrations/hubspot#integration" }, "about": [ { "@id": "https://runalphaloops.com/integrations/hubspot#crm" }, { "@id": "https://runalphaloops.com/integrations/hubspot#integration" } ], "breadcrumb": { "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Integrations", "item": "https://runalphaloops.com/integrations" }, { "@type": "ListItem", "position": 2, "name": "HubSpot", "item": "https://runalphaloops.com/integrations/hubspot" } ] } }, { "@type": "SoftwareApplication", "@id": "https://runalphaloops.com/integrations/hubspot#integration", "name": "AlphaLoops for HubSpot", "applicationCategory": "BusinessApplication", "applicationSubCategory": "CRM Integration", "operatingSystem": "Web (HubSpot managed app)", "softwareRequirements": "HubSpot Sales Hub Professional or Enterprise, or Operations Hub Pro or Enterprise", "description": "HubSpot managed app that pushes motor carrier records from AlphaLoops into HubSpot as Companies and Contacts with associations. Bi-directional sync flows company owner, deal stage, lifecycle stage, and engagement activity back to AlphaLoops.", "url": "https://runalphaloops.com/integrations/hubspot", "provider": { "@type": "Organization", "name": "AlphaLoops", "url": "https://runalphaloops.com" }, "isRelatedTo": { "@id": "https://runalphaloops.com/integrations/hubspot#crm" }, "offers": { "@type": "Offer", "price": "0", "priceCurrency": "USD", "url": "https://runalphaloops.com/pricing", "availability": "https://schema.org/OnlineOnly" }, "featureList": [ "Push motor carriers to HubSpot as Companies and Contacts with associations set", "OAuth 2.0 authentication against any HubSpot portal", "Dedupe by DOT, domain, and MC number against existing HubSpot companies", "Custom property mapping for Company, Contact, and custom objects", "Push directly to HubSpot static lists to trigger workflows", "Bi-directional sync of HubSpot company owner, deal stage, lifecycle stage, and engagement activity", "AlphaLoops properties trigger HubSpot workflows, list filters, and reports", "Custom object support on HubSpot Enterprise" ], "additionalProperty": [ { "@type": "PropertyValue", "name": "dot_number", "value": "al_dot_number", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "mc_number", "value": "al_mc_number", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "legal_name", "value": "name", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "domain", "value": "domain", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "power_units", "value": "al_power_units", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "drivers", "value": "al_drivers", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "operating_authority", "value": "al_authority_status", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "telematics_platform", "value": "al_telematics", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "tms_platform", "value": "al_tms", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "fuel_card", "value": "al_fuel_card", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "basic_unsafe_driving", "value": "al_basic_unsafe", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "basic_hos_compliance", "value": "al_basic_hos", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "fit_score", "value": "al_fit_score", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "risk_flag", "value": "al_risk_flag", "propertyID": "hubspot:company", "description": "Pushed from AlphaLoops to HubSpot on Company object" }, { "@type": "PropertyValue", "name": "contact_firstname", "value": "firstname", "propertyID": "hubspot:contact", "description": "Pushed from AlphaLoops to HubSpot on Contact object" }, { "@type": "PropertyValue", "name": "contact_jobtitle", "value": "jobtitle", "propertyID": "hubspot:contact", "description": "Pushed from AlphaLoops to HubSpot on Contact object" }, { "@type": "PropertyValue", "name": "contact_email", "value": "email", "propertyID": "hubspot:contact", "description": "Pushed from AlphaLoops to HubSpot on Contact object" }, { "@type": "PropertyValue", "name": "company_owner", "value": "hubspot_owner_id", "propertyID": "hubspot:company", "description": "Synced from HubSpot back to AlphaLoops on Company object" }, { "@type": "PropertyValue", "name": "deal_stage", "value": "dealstage", "propertyID": "hubspot:deal", "description": "Synced from HubSpot back to AlphaLoops on Deal object" }, { "@type": "PropertyValue", "name": "lifecycle_stage", "value": "lifecyclestage", "propertyID": "hubspot:company", "description": "Synced from HubSpot back to AlphaLoops on Company object" }, { "@type": "PropertyValue", "name": "customer_status", "value": "al_customer_status", "propertyID": "hubspot:company", "description": "Synced from HubSpot back to AlphaLoops on Company object" } ] }, { "@type": "SoftwareApplication", "@id": "https://runalphaloops.com/integrations/hubspot#crm", "name": "HubSpot", "alternateName": [ "HubSpot CRM", "HubSpot Sales Hub" ], "applicationCategory": "CRM", "operatingSystem": "Web", "url": "https://www.hubspot.com", "provider": { "@type": "Organization", "name": "HubSpot, Inc.", "url": "https://www.hubspot.com" } }, { "@type": "FAQPage", "@id": "https://runalphaloops.com/integrations/hubspot#faq", "mainEntity": [ { "@type": "Question", "name": "How does AlphaLoops handle duplicate companies on push?", "acceptedAnswer": { "@type": "Answer", "text": "AlphaLoops dedupes against existing HubSpot companies on push using DOT number as the primary key, then domain and MC number as fallbacks. When a match is found, AlphaLoops updates the existing record's properties instead of creating a new one. Dedupe rules are configurable per portal." } }, { "@type": "Question", "name": "Can SDRs push to a specific HubSpot list?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. Each push targets a HubSpot static list of your choosing. List membership triggers your existing HubSpot workflows, so reps can kick off owner assignment, sequence enrollment, and lifecycle changes from the push action." } }, { "@type": "Question", "name": "What HubSpot Hubs and tiers does the integration support?", "acceptedAnswer": { "@type": "Answer", "text": "Sales Hub Professional and Enterprise, Operations Hub Pro and Enterprise. Marketing Hub integration available on request. Compatible with HubSpot custom objects on Enterprise plans." } }, { "@type": "Question", "name": "Can AlphaLoops properties trigger HubSpot workflows?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. AlphaLoops custom properties are first-class HubSpot company and contact properties, so they trigger workflows, list filters, and report criteria like any native property." } }, { "@type": "Question", "name": "What HubSpot scopes does the app request?", "acceptedAnswer": { "@type": "Answer", "text": "Scoped read/write on the companies, contacts, lists, and deals objects. No access to anything you don't explicitly enable during setup." } }, { "@type": "Question", "name": "Does AlphaLoops support HubSpot custom objects?", "acceptedAnswer": { "@type": "Answer", "text": "Yes. On HubSpot Enterprise, push AlphaLoops carrier data to custom objects alongside or instead of the standard Company object." } }, { "@type": "Question", "name": "How often does the sync back from HubSpot run?", "acceptedAnswer": { "@type": "Answer", "text": "Continuous and configurable. Default sync interval is 15 minutes; near-real-time via HubSpot webhooks available for high-velocity teams." } } ] } ] } ] --- [![AlphaLoops](/lovable-uploads/AlphaLoops-Logo-2025_Black-Type_White-Background_3280x1024.png)](/) Products [ I Intelligence Win the deal — technology stack, growth signals & decision-maker contacts on 2.7M carriers. For GTM teams → ](/product)[ V Verify NEW Trust the carrier — embeddable identity & association verification, under your brand. For risk & ops → ](/verify) One carrier data layer · 2.7M carriers [Explore the platform →](/product) [Solutions](/solutions) Sell into trucking [Telematics & ELD Telematics, ELD, dashcam & connected fleet sales ](/solutions/telematics)[TMS TMS sales, BD & RevOps ](/solutions/tms)[Fleet Payments Fuel cards, expense cards, AP & driver pay ](/solutions/fleet-payments)[Insurance Commercial auto, MGAs & trucking programs ](/solutions/insurance)[EquipmentNEW Truck & trailer dealers, OEMs & leasing ](/solutions/equipment)[FactoringNEW Freight factoring & working-capital lenders ](/solutions/factoring)[ComplianceNEW DOT compliance, safety & audit ](/solutions/compliance) Work with carriers [Broker Risk Fraud intelligence for brokers & 3PLs ](/solutions/broker-risk)[Carrier RecruitingNEW Source & onboard carrier capacity ](/solutions/carrier-recruiting) Why AlphaLoops One dataset, every freight buyer. 2.7M carriers profiled, refreshed daily Whoever you sell to or move freight with, it's the same source of truth — synced to your CRM. [Book a demo](/contact)[View all solutions → ](/solutions) [Integrate](/integrations) [ Salesforce AppExchange managed package · push to Account, Lead, Contact ](/integrations/salesforce)[ HubSpot Managed app · push to Company and Contact with associations ](/integrations/hubspot)[ Microsoft Dynamics 365 Power Automate connector · push to Dataverse Account and Contact ](/integrations/dynamics)[ n8n Verified community node · AI agent workflows ](/integrations/n8n)[ MCP Server Hosted Model Context Protocol · Claude, Cursor, Windsurf ](/mcp) [All integrations →](/integrations) [Pricing](/pricing)[Research](https://research.runalphaloops.com) [What's new](/whats-new) [ Carrier Benchmarks NEW Carrier safety grades built on actual peers ](/whats-new/carrier-benchmarks-carrier-safety-grades-built-on-actual-peers) [All updates →](/whats-new) [Log in](https://alphafreight.runalphaloops.com/login)[Sign up](https://alphafreight.runalphaloops.com/login?mode=signup)[Book a demo](/book-a-demo) [Back to integrations](/integrations) ALPHALOOPS FOR HUBSPOT A + HS LIVE · BI-DIRECTIONAL SYNC # Find carriers in AlphaLoops. Push them to HubSpot. AlphaLoops profiles every motor carrier in America (2.7 million of them). Your SDRs filter, list-build, and push the carriers and contacts they want into HubSpot as companies and contacts. Full FMCSA profile, technology adoption, fraud signals, and verified decision-makers populate as custom properties. Bi-directional sync keeps deal stages, owner assignments, and engagement data flowing back to AlphaLoops. [Book a demo](https://app.apollo.io/#/meet/matt_fleming_ab9/30-min)[Talk to sales](https://app.apollo.io/#/meet/matt_fleming_ab9/30-min) NEW HUBSPOT COMPANY REDWOOD MOTOR EXPRESS Created from AlphaLoops · ID 18429012 PUSHED BY MARCUS K · 4 MIN AGO +218 properties COMPANY PROPERTIES DOT Number 1842091 MC Number 671820 Power Units 218 Telematics Omnitracs TMS McLeod LoadMaster Fit Score 94 · A-tier ASSOCIATED CONTACTS 4 NEW MR Marcus Reyes Director of Safety VERIFIED JK Jenna Klein VP Operations VERIFIED SECTION 02 · THE WORKFLOW ## The SDR workflow in three steps Find motor carriers worth working in AlphaLoops. Push them to HubSpot. Work them in your existing pipeline. No CSV exports, no manual property mapping, no copy-paste. 1 ### Find carriers in AlphaLoops Filter the 2.7M carrier universe by tech stack, fleet size, BASIC pain, ELD revocation exposure, growth signals, geography, equipment, or any combination of 200+ fields. Build a list or open a single carrier profile. 2 ### Push to HubSpot Select carriers and contacts, click "Push to HubSpot." Records arrive as companies and contacts with associations already set. AlphaLoops handles dedupe against existing records and writes to your custom property mappings. 3 ### Work in HubSpot, sync back SDR works the new records in their normal HubSpot flow. Deal stage, company owner, lifecycle stage, and engagement activity sync back to AlphaLoops so the rep's worked accounts stay reflected. SECTION 03 · DATA FLOW ## Bi-directional sync, SDR-driven push The rep initiates the push from AlphaLoops. Company owner, deal stages, and engagement data flow back automatically. Bi-directional sync keeps both sides current. A AlphaLoops → PUSHED TO HUBSPOT ON DEMAND BY SDR · OR SCHEDULED LIST PUSH - · New companies (full carrier profile, 200+ properties) - · New contacts (verified emails, phones, titles) - · Technology adoption (303 platforms) - · FMCSA SMS BASICs and inspection history - · Fraud and risk signals - · Fleet composition and growth - · ICP fit score and tier - · Watchlist alerts (MC sales, ELD revocation) HS HubSpot → BACK TO ALPHALOOPS CONTINUOUS · CONFIGURABLE FREQUENCY - · Company owner and assignment - · Deal stage and amount - · Lifecycle stage - · Pipeline and team mappings - · List membership and segments - · Engagement activity (calls, emails, meetings) - · Customer status (prospect, customer, churned) SECTION 04 · USE CASES ## How teams run AlphaLoops in HubSpot From SDR daily prospecting to RevOps automation to Customer Success risk monitoring. PRIMARY WORKFLOW SDR ### Push carriers and contacts into HubSpot SDRs find carriers in AlphaLoops, build target lists by tech stack or fit score, and push selected companies and contacts to HubSpot with one click. Records arrive fully populated with FMCSA profile, technology adoption, decision-maker contacts, and ICP fit score. The daily prospecting motion. SDR · MANAGER ### Build static lists, trigger workflows Filter the carrier universe by ELD revocation exposure, BASIC pain, fleet growth, or any combination of 200+ fields. Push the resulting list directly into a HubSpot static list. Trigger workflows on list entry to assign owners, enroll in sequences, or kick off lifecycle automation. REVOPS ### Auto-enrich existing companies Existing HubSpot companies match against the AlphaLoops database. Missing DOT numbers, fleet sizes, technology adoption, and decision-maker contacts populate as custom properties. Use HubSpot workflows to route by AlphaLoops properties. CUSTOMER SUCCESS ### Monitor risk signals on book of business CSMs see AlphaLoops risk signals on their assigned companies: MC sale activity, ownership changes, OOS spikes, ELD revocation exposure. Renewal conversations start before the customer brings them up. SECTION 05 · SETUP ## Installed and pushing in 15 minutes AlphaLoops is a managed app for HubSpot. Connect with OAuth, map your custom properties, and start pushing carriers from AlphaLoops directly into your HubSpot portal. A ### Install the managed app Install AlphaLoops via private app install link. Compatible with HubSpot Sales Hub Professional, Enterprise, and HubSpot Operations Hub on Pro and above. B ### Authenticate via OAuth Connect your AlphaLoops API key and authorize the app against your HubSpot portal. Scoped permissions limited to the companies, contacts, and properties you select. C ### Map properties and start pushing Map AlphaLoops fields to your HubSpot company and contact properties. SDRs can push their first list within minutes of activation. AUTH: OAuth 2.0 HUBS: Sales Hub, Operations Hub OBJECTS: Companies, Contacts, Lists, Deals SYNC: Bi-directional SECTION 06 · PROPERTY MAPPING ## Which AlphaLoops fields populate as HubSpot properties 28 default fields map to Company and Contact properties on push. Custom property mapping supported for any AlphaLoops field not listed below. ALPHALOOPS FIELD HUBSPOT PROPERTY OBJECT DIRECTION dot\_number al\_dot\_number Company → push mc\_number al\_mc\_number Company → push legal\_name name Company → push domain domain Company → push power\_units al\_power\_units Company → push drivers al\_drivers Company → push operating\_authority al\_authority\_status Company → push telematics\_platform al\_telematics Company → push tms\_platform al\_tms Company → push fuel\_card al\_fuel\_card Company → push basic\_unsafe\_driving al\_basic\_unsafe Company → push basic\_hos\_compliance al\_basic\_hos Company → push fit\_score al\_fit\_score Company → push risk\_flag al\_risk\_flag Company → push contact\_firstname firstname Contact → push contact\_jobtitle jobtitle Contact → push contact\_email email Contact → push company\_owner hubspot\_owner\_id Company ← back deal\_stage dealstage Deal ← back lifecycle\_stage lifecyclestage Company ← back customer\_status al\_customer\_status Company ← back \+ 8 MORE PROPERTIES · CUSTOM PROPERTY MAPPING AVAILABLE FOR ANY ALPHALOOPS FIELD SECTION 07 · USE PATTERN ## How fleet payments and fuel-card teams run the SDR push workflow in HubSpot FLEET PAYMENTS FUEL CARD PROVIDERS CUSTOMER PROFILE Outbound SDR teams at fleet payments and fuel card providers run the push workflow daily. Reps filter the carrier universe in AlphaLoops by fleet size, fuel card adoption, and growth signals, then push qualified companies and contacts into HubSpot as new prospects. Records arrive with full FMCSA profile, current fuel card vendor, and verified VP Operations or owner contacts. HubSpot workflows auto-assign records on entry, enroll new contacts in vertical-specific sequences, and surface ICP fit score to reps. Bi-directional sync flows deal stage and company owner back to AlphaLoops so SDRs see which carriers are already being worked. SECTION 08 · FAQ ## Frequently asked questions ### How does AlphaLoops handle duplicate companies on push? ### Can SDRs push to a specific HubSpot list? ### What HubSpot Hubs and tiers does the integration support? ### Can AlphaLoops properties trigger HubSpot workflows? ### What HubSpot scopes does the app request? ### Does AlphaLoops support HubSpot custom objects? ### How often does the sync back from HubSpot run? ## Push your first carriers in 15 minutes. Motor carrier intelligence inside the CRM your team already runs. [Book a demo](https://app.apollo.io/#/meet/matt_fleming_ab9/30-min)[Talk to sales](https://app.apollo.io/#/meet/matt_fleming_ab9/30-min) HELLO@RUNALPHALOOP.COM [ALPHA LOOPS ](/) Carrier intelligence and verification for freight — built on every motor carrier in America. [hello@runalphaloops.com](mailto:hello@runalphaloops.com) ### Products - [Intelligence](/product) - [VerifyNEW ](/verify) - [Our Data](/our-data) - [FMCSA API](/fmcsa-api) - [MCP Server](/mcp) - [Integrations](/integrations) - [Pricing](/pricing) ### [Solutions](/solutions) - [Insurance](/solutions/insurance) - [Broker Risk](/solutions/broker-risk) - [TMS](/solutions/tms) - [Fleet Payments](/solutions/fleet-payments) - [Telematics](/solutions/telematics) ### Resources - [Carrier Flows](/data/carrier-flows) - [FMCSA Data Hub](/data) - [Carrier Watchlist](/watchlist) - [Carrier Technology](/technology) - [Research](https://research.runalphaloops.com/) - [Guides](/guides) ### Company - [Contact](/contact) - [What's New](/whats-new) - [Support](/support) - [Security](/security) - [Compare AlphaLoops](/vs) Tracked telematics, TMS & fuel-card providers [Samsara](/technology/telematics/samsara)[Motive](/technology/telematics/motive)[Omnitracs](/technology/telematics/omnitracs)[Geotab](/technology/telematics/geotab)[Verizon Connect](/technology/telematics/verizon-connect)[Trimble](/technology/telematics/trimble)[Lytx](/technology/telematics/lytx)[McLeod Software](/technology/tms/mcleod-software)[AscendTMS](/technology/tms/ascendtms)[Oracle TMS](/technology/tms/oracle-transportation-management-otm)[SAP TM](/technology/tms/sap-transportation-management)[WEX Fleet Card](/technology/fuel-card/wex-fleet-card)[Comdata](/technology/fuel-card/comdata-fuel-card)[EFS Fuel Card](/technology/fuel-card/efs-fuel-card)[Pilot Flying J](/technology/fuel-card/pilot-flying-j-fuel-card) © 2026 AlphaLoops, Inc. · Verify is patent pending. 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