Carrier intelligence for TMS sales
AlphaLoops profiles every motor carrier in America (2.7 million of them), tracks which TMS they currently run across 112 platforms, surfaces growth signals and switch triggers, and delivers verified decision-maker contacts directly into your CRM. Built for displacement-heavy TMS sales.
The five signals that tell you a carrier is ready to switch TMS
Almost no carrier with 5+ trucks runs without a TMS. The market is saturated. Net-new TMS sales are rare; almost every win is a displacement. Five signals separate displacement-ready accounts from the rest.
AlphaLoops is the carrier intelligence layer for TMS displacement. We don't replace your CRM or your sales execution platform. We tell your reps which carriers are actually ready to switch, and which ones aren't.
How TMS teams use AlphaLoops
From competitor displacement to new-entrant capture, AlphaLoops sits underneath every TMS sales motion.
Identify carriers running specific competitor TMS platforms (McLeod, TMW, Trimble, Truckmate, AscendTMS) and target them with displacement messaging. Coverage across 112 TMS platforms, the most comprehensive in trucking GTM.
Monitor your target accounts for the signals that precede a TMS switch: rapid fleet growth, new brokerage authority, telematics changes, ELD migrations, accounting changes, or new ops leadership. Reps reach accounts at the moment they're rethinking the stack.
Filter to your exact ICP: 50-300 truck mid-market, asset-only vs hybrid, dry van vs reefer vs flatbed, regional vs long-haul. Modern TMS reps target different cohorts than legacy reps. AlphaLoops slices the universe to whichever cohort matches your product.
See the carrier's complete tech footprint: TMS, telematics, ELD, accounting, fuel card, factoring, dashcam. Reps walk into every conversation knowing the full integration story, not just the TMS in isolation.
Verified emails and direct phones for owners, ops VPs, IT directors, and CFOs across 2.7 million motor carriers. Routing logic by fleet size built into the CRM integration.
Carrier intelligence delivered into Salesforce, HubSpot, Outreach, Salesloft, and Gong. No data migration, no manual enrichment. Reps see TMS context inline in the records they already work.
The carrier intelligence record
What's in the AlphaLoops record. Verifiable, schema-level detail.
112 TMS platforms tracked. Modern (Alvys, Tai, Truckbase, Rose Rocket, Q7, AscendTMS, Turvo). Legacy (McLeod LoadMaster, TMW, Trimble TMW, Truckmate). Detection includes platform, tenure, and version where available.
Telematics and ELD (97 platforms: Samsara, Motive, Geotab, Lytx, Trimble). Fuel cards (94 platforms: WEX, Comdata, EFS). Accounting, dashcam, factoring, and visibility platforms.
Power units, drivers, tractors, trailers. VIN-level specifications on 4M commercial vehicles. Fleet growth and contraction trends with 5+ years of historical data.
Rapid growth events. New brokerage or hybrid authority filings. Telematics platform changes. Accounting platform changes. New executive hires (Ops VP, IT director, CFO). M&A and reorganization activity.
Asset-only, brokerage, hybrid (asset + brokerage), dedicated, intermodal, drayage, household goods, hazmat, oversized. Multi-authority detection identifies carriers running both asset and brokerage operations.
Verified emails and direct phones for owners, ops VPs, IT directors, CFOs, and dispatch leadership. Tenure data identifies recently-hired executives. Routing logic by fleet size built in.
Authority status, age, type. New entrant flag. New brokerage authority filings. Inspection and crash history. Used to qualify accounts and disqualify high-risk ones.
TMS contract terms, pricing, or seat counts (lives with the carrier). Customer load data or shipper relationships (proprietary to the carrier). Driver-level identity data beyond aggregate counts.
How AlphaLoops delivers into your stack
Carrier intelligence delivered into the systems your reps and marketers already use.
Three problems TMS sales teams solve with AlphaLoops
The specific reasons reps using AlphaLoops outperform reps working from generic B2B data or from their own intuition about which carriers are ready to switch.
A modern TMS sells on integration story as much as feature parity. Reps win when they walk into a discovery call already knowing the carrier runs Samsara, EFS, and QuickBooks, and already knowing how their TMS will connect to each. They lose when they're learning the stack on the call.
AlphaLoops detects the full carrier tech stack: TMS, telematics, ELD, fuel card, accounting, dashcam, factoring, visibility platform. One unified record. The most comprehensive coverage of trucking technology adoption available.
Carriers don't switch TMS gradually. They run on their current system until something forces the change: rapid fleet growth past the system's typical capacity, a shift to brokerage or hybrid operations, a new executive hire, or a tech stack change that breaks integration. Reps who reach these accounts in the 90 days before the switch decision win the deal. Reps who reach them after lose.
AlphaLoops monitors all five switch-trigger signals continuously across your target accounts. Carriers crossing growth thresholds, filing new authority types, swapping telematics, or hiring a new ops VP surface as alerts in time to act.
Most TMS sales teams know who their top three competitors are. Few have a real list of which specific carriers run those competitors today, segmented by fleet size, geography, and operations type. Without that list, displacement campaigns are guesses.
AlphaLoops gives you the universe: every carrier on every TMS, segmented by fleet size, growth, geography, equipment, and operations. Build a McLeod displacement campaign by clicking a filter. Build it for TMW the same way. Marketing and sales work from the same source of truth.
How Alvys uses AlphaLoops
Alvys is a modern TMS serving growing carriers and 3PLs. Their GTM team uses AlphaLoops to identify carriers running competitor TMS platforms, monitor the switch triggers that precede a TMS evaluation, and reach the right decision-maker at the right moment.
Reps target McLeod and TMW displacement opportunities, monitor target accounts for growth-driven switch triggers, and walk into discovery calls knowing the carrier's full tech stack before the conversation starts.
Frequently asked questions
Common questions from TMS sales, BD, and RevOps teams.
See AlphaLoops in action.
Carrier intelligence for TMS sales, in your CRM.