Home/What's New/HubSpot Sync — Carrier Enrichment v2
    Integration UpdateFebruary 6, 2026

    HubSpot Sync — Carrier Enrichment v2

    Rebuilt our HubSpot integration from the ground up. Carrier tech stack, fleet size, risk signals, and growth indicators now sync bidirectionally with custom field mapping and webhook support.

    What's new

    We rebuilt the HubSpot integration from scratch. The v1 integration was a one-way sync that pushed basic carrier data into HubSpot contact records. V2 is a full bidirectional sync with custom field mapping, webhook triggers, and real-time refresh.

    Key improvements

    • Bidirectional sync — changes in HubSpot flow back to AlphaLoops

    • Custom field mapping — map any AlphaLoops data point to any HubSpot property

    • Webhook support — trigger HubSpot workflows when carrier data changes

    • Faster refresh — carrier data updates propagate within minutes, not hours

    Availability

    HubSpot Sync v2 is available now for all plan tiers. If you were using the v1 integration, reach out to our team for a migration walkthrough.

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